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The Beard Struggle


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Our 2026 giveaway is here

Your chance to win $10,000

+ More Up For Grabs

Enter Now. Solve The Riddle. One Lucky Winner walks away with $10,000 Cash, plus dozens of other prizes to be won.

Entries end in

04Days
01Hours
10Min
36Sec
THE VAULT AWAITS

Solve the riddle foryour chance to win $10,000

I stand between the man and death, taking every blow before his flesh.What am I?

More prizes

Your Order Could Be Golden

A golden surprise could be waiting inside.

We’ve been stuffing golden tickets into orders. Each golden ticket unlocks a prize.

Founder Private Dinner

1 Winner

Faiysal’s Secret Stash Fragrance

5 Winners

Texas Cookout Experience + Campaign Shoot

2 Winners

Black Wraith Pre-Release Bundle

10 Winners

$1,000 Credit Card Payoff

1 Winner

$500 Cash

2 Winners

$50 Gift Cards

3 Winners

$25 Gift Cards

3 Winners

Image 1 of 5

Founder's Bundle – 1 of 5
Founder's Bundle – 2 of 5
Founder's Bundle – 3 of 5
Founder's Bundle – 4 of 5
Founder's Bundle – 5 of 5
Reviewer 1
Reviewer 2
Reviewer 3

Rated 4.7 out of 5 stars - 
based on over 50,000 reviews

Founder's Bundle

  • Exclusive Founder's Vault Access – Unlock a private offer available only during the final 72 hours of the campaign.
  • Hand-Picked by Faiysal – A premium grooming routine personally selected by our founder.
  • Premium formulas for a softer, healthier beard

Choose your scent:

Valhalla's GatesBEST SELLER

Warm amber, vanilla, smooth undertones

Sale price: CA$111.60. Was: CA$124.00. Save CA$12.40

OR 4 INTEREST-FREE INSTALLMENTS OF CA$27.90 WITH

KlarnaorSezzle
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Build a Bundle.

Save more. Win more.

Every product added is another shot at a golden ticket.

+ Save up to 32%, use code: VAULT20

Add 2 items for 5% off

5% OFF
10% OFF
15% OFF
Day Liquid Beard Tonic - Viking Storm

Day Liquid Beard Tonic

CA$24.97CA$29.00
Add to Bundle
5.0
Night Liquid Elixir Oil - Viking Storm

Night Liquid Elixir Oil

CA$24.97CA$29.00
Add to Bundle
5.0
Beard Cream: Defeat Dryness and Itch - Viking Storm

Beard Cream: Defeat Dryness and Itch

CA$27.97CA$34.00
Add to Bundle
4.8

Founders Bundle

Get exclusive access last 72 hours of the sale

Radiance Beard Wash - Viking Storm

Radiance Beard Wash

CA$24.97CA$29.00
Add to Bundle
5.0
Radiance Beard Conditioner - Viking Storm

Radiance Beard Conditioner

CA$24.97CA$29.00
Add to Bundle
5.0
Warrior’s Beard Balm: The Finest of All Natural Beard Balms - Viking Storm

Warrior’s Beard Balm: The Finest of All Natural Beard Balms

CA$27.97CA$34.00
Add to Bundle
5.0
VIKING SEA MINERAL BEARD MASK

VIKING SEA MINERAL BEARD MASK

CA$38.97CA$44.00
Add to Bundle
5.0

Win $10,000

Solve the riddle and join the competition

Warrior's Beard Butter - All Natural Care for Your Beard - Viking Storm

Warrior's Beard Butter - All Natural Care for Your Beard

CA$27.97CA$34.00
Add to Bundle
4.8
Day Liquid Beard Tonic - Viking Storm

Day Liquid Beard Tonic

CA$24.97CA$29.00
Add to Bundle
5.0
Night Liquid Elixir Oil - Viking Storm

Night Liquid Elixir Oil

CA$24.97CA$29.00
Add to Bundle
5.0
Beard Cream: Defeat Dryness and Itch - Viking Storm

Beard Cream: Defeat Dryness and Itch

CA$27.97CA$34.00
Add to Bundle
4.8
Radiance Beard Wash - Viking Storm

Radiance Beard Wash

CA$24.97CA$29.00
Add to Bundle
5.0
Radiance Beard Conditioner - Viking Storm

Radiance Beard Conditioner

CA$24.97CA$29.00
Add to Bundle
5.0
Warrior’s Beard Balm: The Finest of All Natural Beard Balms - Viking Storm

Warrior’s Beard Balm: The Finest of All Natural Beard Balms

CA$27.97CA$34.00
Add to Bundle
5.0
VIKING SEA MINERAL BEARD MASK

VIKING SEA MINERAL BEARD MASK

CA$38.97CA$44.00
Add to Bundle
5.0
Warrior's Beard Butter - All Natural Care for Your Beard - Viking Storm

Warrior's Beard Butter - All Natural Care for Your Beard

CA$27.97CA$34.00
Add to Bundle
4.8
Voxtr Patchy Beard Support Serum - 60 Days

Voxtr Patchy Beard Support Serum

CA$42.97CA$61.00
Add to Bundle
4.9
Micro-Needle Derma Beard Roller - 60 Days

Micro-Needle Derma Beard Roller

CA$28.97CA$29.00
Add to Bundle
4.9
Concentrated Cologne Oil - Viking Storm

Concentrated Cologne Oil

CA$69.97CA$73.00
Add to Bundle
4.8
Radiance Body Wash - Viking Storm

Radiance Body Wash

CA$24.97CA$29.00
Add to Bundle
4.9
Marauder's Defense - Natural Deodorant For Men - Viking Storm

Marauder's Defense - Natural Deodorant For Men

CA$22.97CA$25.00
Add to Bundle
4.9
CARBON X | HEATED BEARD STRAIGHTENER BRUSH - Standard Warranty

CARBON X | HEATED BEARD STRAIGHTENER BRUSH

CA$129.97CA$255.00
Notify me
4.8
Varangian Trimmer

Varangian Trimmer

CA$129.97CA$195.00
Add to Bundle
4.4
Viking Shield Beard & Hair Heat Protectant Spray

Viking Shield Beard & Hair Heat Protectant Spray

CA$31.97CA$32.00
Add to Bundle
5.0
Viking Savage Beard Brush

Viking Savage Beard Brush

CA$19.97CA$29.00
Add to Bundle
4.9
Model Viking Beard Comb

Model Viking Beard Comb

CA$22.97CA$24.00
Add to Bundle
4.6
BALDR’S BEARD PEN - Black

BALDR’S BEARD PEN

CA$10.97CA$37.00
Add to Bundle
4.6
Hair Concealer - Black

Hair Concealer

CA$10.97CA$37.00
Add to Bundle
4.3
Viking Roller Beard Brush

Viking Roller Beard Brush

CA$28.97CA$29.00
Add to Bundle
4.8
Seax Double-Edge Safety Razor

Seax Double-Edge Safety Razor

CA$29.97CA$74.00
Add to Bundle
4.8
Kraki's Pre Shave Oil - Viking Storm

Kraki's Pre Shave Oil

CA$24.97CA$29.00
Add to Bundle
4.9
Varangian Trimmer

Varangian Trimmer

CA$129.97CA$195.00
Add to Bundle
4.4
Power Clarifying Powdered Foam Exfoliator

Power Clarifying Powdered Foam Exfoliator

CA$39.97CA$44.00
Add to Bundle
4.9
Rise Day Moisturizing Cream

Rise Day Moisturizing Cream

CA$43.97CA$44.00
Notify me
4.9
Defy Clay Cleansing Bar

Defy Clay Cleansing Bar

CA$18.97CA$21.00
Add to Bundle
4.9
Micro-Needle Derma Beard Roller - 60 Days

Micro-Needle Derma Beard Roller

CA$28.97CA$29.00
Add to Bundle
4.9
Beast: Ember & Ash Elixir Spray

Beast: Ember & Ash Elixir Spray

CA$135.00CA$175.00
Add to Bundle
4.7
Fabric Spray - Viking Storm

Fabric Spray

CA$28.97CA$29.00
Add to Bundle
4.8
Concentrated Cologne - Thunderborn

Concentrated Cologne - Thunderborn

CA$71.97CA$80.00
Add to Bundle
5.0
Concentrated Cologne - Beast - Ragnarok Rising

Concentrated Cologne - Beast

CA$69.97CA$93.00
Add to Bundle
4.6
Concentrated Cologne - Mountain

Concentrated Cologne - Mountain

CA$69.97CA$93.00
Add to Bundle
4.9
Concentrated Cologne Oil - Viking Storm

Concentrated Cologne Oil

CA$69.97CA$73.00
Add to Bundle
4.8
Beard Cream - Beast Collection

Beard Cream - Beast Collection

CA$37.97CA$43.00
Add to Bundle
5.0
Beast Body Wash

Beast Body Wash

CA$33.97CA$38.00
Add to Bundle
5.0
Concentrated Cologne - Beast - Ragnarok Rising

Concentrated Cologne - Beast

CA$69.97CA$93.00
Add to Bundle
4.6
Day Liquid Beard Oil - Beast

Day Liquid Beard Oil - Beast

CA$34.97CA$38.00
Add to Bundle
4.8
Marauders Natural Deodorant - Beast

Marauders Natural Deodorant - Beast

CA$23.97CA$27.00
Add to Bundle
4.9
Night Liquid Beard Oil - Beast

Night Liquid Beard Oil - Beast

CA$34.97CA$38.00
Add to Bundle
4.8
Radiance Beard Conditioner - Beast

Radiance Beard Conditioner - Beast

CA$34.97CA$38.00
Add to Bundle
4.8
Radiance Beard Wash - Beast

Radiance Beard Wash - Beast

CA$34.97CA$38.00
Add to Bundle
4.8
Concentrated Cologne - Thunderborn

Concentrated Cologne - Thunderborn

CA$71.97CA$80.00
Add to Bundle
5.0
Day Liquid Tonic Beard Oil - Thunderborn

Day Liquid Tonic Beard Oil - Thunderborn

CA$34.97CA$38.00
Add to Bundle
5.0
Night Liquid Elixir Beard Oil - Thunderborn

Night Liquid Elixir Beard Oil - Thunderborn

CA$34.97CA$38.00
Add to Bundle
5.0
Warriors Beard Balm - Thunderborn

Warriors Beard Balm - Thunderborn

CA$37.97CA$43.00
Add to Bundle
5.0
Radiance Beard Wash - Thunderborn

Radiance Beard Wash - Thunderborn

CA$34.97CA$38.00
Add to Bundle
5.0
Radiance Beard Conditioner - Thunderborn

Radiance Beard Conditioner - Thunderborn

CA$34.97CA$38.00
Add to Bundle
5.0
Beard Balm - Mountain

Beard Balm - Mountain

CA$37.97CA$43.00
Add to Bundle
4.9
Beard Conditioner - Mountain

Beard Conditioner - Mountain

CA$34.97CA$38.00
Add to Bundle
5.0
Beard Wash - Mountain

Beard Wash - Mountain

CA$34.97CA$38.00
Add to Bundle
5.0
Concentrated Cologne - Mountain

Concentrated Cologne - Mountain

CA$69.97CA$93.00
Add to Bundle
4.9
Day Oil Liquid Beard Oil - Mountain

Day Oil Liquid Beard Oil - Mountain

CA$34.97CA$38.00
Add to Bundle
5.0
Night Liquid Beard Oil - Mountain

Night Liquid Beard Oil - Mountain

CA$34.97CA$38.00
Add to Bundle
5.0
Beard Butter - Mountain

Beard Butter - Mountain

CA$27.97CA$37.97
Add to Bundle
5.0
Only 500 available

Exclusive access with everyFounders Bundle.

  • NEW Limited Scent from Faiysal's Secret Stash Roll On Cologne
  • Preview of Black Friday Scent: Black Wraith
  • Claim 2 Black Wraith Sample Sachets with order during last 72 hours of the sale
FAQ

Frequently Asked Questions

  • The Vault of Legends is The Beard Struggle's August giveaway event featuring a $10,000 Cash Grand Prize, hidden Golden Tickets, exclusive rewards, limited releases, and special Brand Viking benefits.

  • Solve the Vault Riddle and submit your details to receive your entry. No purchase is required to enter.

  • Yes. Existing Brand Vikings—and customers who join during the campaign—receive +10 Bonus Entries after completing the Vault Riddle.

  • Yes. Qualifying purchases unlock additional entries:
    Any purchase → +3 Entries
    Spend $80+ → +7 Entries
    Spend $100+ → +15 Entries

  • Golden Tickets are physically hidden inside randomly selected TBS orders throughout the campaign. Find one in your package and you've unlocked one of our Vault prizes.

  • No. Golden Tickets are inserted into orders at random and cannot be requested, purchased, or guaranteed.

  • Golden Ticket prizes include Black Wraith pre-release bundles, fragrances from Faiysal's Secret Stash, cash prizes, gift cards, and other legendary rewards.

  • It's a grooming bundle hand-picked by Faiysal featuring Day Beard Oil, Beard Wash, Beard Conditioner, Beard Cream, and the Viking Roller Brush. Purchasing it also unlocks exclusive access to the Founder's Vault during the final 72 hours of the campaign.

  • Founder's Vault Bundle customers will receive a private access link by email during the final 72 hours. Inside will be an exclusive Vault-only offer, including access to Faiysal's Secret Stash Roll-On Cologne, limited to just 500 units.

  • No. It will only be available to customers who purchased the Founder's Vault Bundle and receive access to the private Vault during the final 72 hours. Only 500 units will be available.

  • Use code VAULT20 to receive 20% off eligible products during the campaign. It can also stack with our Build Your Own Bundle savings.

  • Build your own routine and save more as you add products:
    3 products → 5% OFF
    4 products → 10% OFF
    6 products → 15% OFF
    Then apply VAULT20 for additional savings up to 32% off

  • The campaign runs from August 11 through August 31, 2026. The Founder's Vault opens during the final 72 hours.

  • Winners will be contacted and announced after the campaign closes on September 4.